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by Gregory S Chambers : Amalgamate: Summer 2016

ISBN : #154135611X | Date : 2016-12-29

Description :

PDF-4ad2a | Greg Chambers is a sales and marketing consultant in Omaha, Nebraska. Amalgamate is his bi-annual collection of sales and marketing ideas on business practices that fit. It is distributed to clients and their colleagues on publication…. Amalgamate: Summer 2016


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by ( MEI ) J. BAO LUO. BI DE JIE LI.C. AO ER SEN ZHU : Consumer behavior and marketing strategy (marketing classic Renditions fourth edition in translation)(Chinese Edition)

ISBN : #7810446215 | Date : 2000-01-01

Description :

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: Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference (Developments in … of the Academy of Marketing Science)

ISBN : #3319117602 | Date : 2014-10-24

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PDF-20afb | Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these event… Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference (Developments in … of the Academy of Marketing Science)


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Channel Management Author Patrick Apr 2002 PDF Ffd5b7e96

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: [(Channel Management )] [Author: Patrick Forsyth] [Apr-2002]

ISBN : # | Date : 2002-04-17

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by Richard Cuthbertson : Innovating in a Service-Driven Economy: Insights, Application, and Practice

ISBN : #1137409010 | Date : 2015-09-02

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PDF-f421a | The global digital revolution has changed consumer society, service expectations, and funding models forever. Value Driven Service Innovation explores these changes from the perspectives of leading thinkers and practitioners in the field of innovation today…. Innovating in a Service-Driven Economy: Insights, Application, and Practice


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: Marketing Primis Online Consumer Behavior: Building Marketing Strategy

ISBN : # | Date : 2009

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by Timo Beck : The Importance of Customer Relationship Management in Business Markets (B2B)

ISBN : # | Date : 2010-04-06

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PDF-a3647 | Scientific Essay from the year 2010 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,0, University of St Andrews, course: Business Marketing, language: English, abstract: The business-to-business (B2B) landscape is rapidly changing due to a variety of trends: The evolving end-customer expectations drive companies to be more respon… The Importance of Customer Relationship Management in Business Markets (B2B)


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by Robert B. Cialdini : Influence: Science and Practice (5th Edition)

ISBN : #0205609996 | Date : 2008-08-08

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PDF-62198 | Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another’s request).   Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in… Influence: Science and Practice (5th Edition)


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Persuasive Advertising Evidence Based Principles Armstrong PDF 3615002db

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by J. Armstrong : Persuasive Advertising: Evidence-based Principles

ISBN : #1349511897 | Date : 2010-05-26

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PDF-14ecf | Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to establish principles that can be applied to achieve successful and effective advertising and evaluates all of the relevant attributes and aspects of this…. Persuasive Advertising: Evidence-based Principles


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by Shlomo Benartzi : The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior

ISBN : #0143108751 | Date : 2017-02-07

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PDF-f06ee | A leading behavioral economist reveals the tools that will improve our decision making on screensOffice workers spend the majority of their waking hours staring at screens. Unfortunately, few of us are aware of the visual biases and behavioral patterns that influence our thinking when we’re on our laptops, iPads, smartphones, or smartwatches. The sheer volume of information and choices available… The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior


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